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Amazon.com, eBay rank below Microsoft, Yahoo for global warming efforts mongabay.com June 20, 2007
The scorecard aims to make consumers aware of a company's track record on climate change. Companies were scored on a scale from one to 100, based on 22 criteria within four benchmarks: whether they measure their carbon footprint; what efforts they have made to reduce their own climate impact; whether they support or oppose global-warming legislation; and what they disclose to the public about their work to address climate change.
"Consumers are beginning to understand that every time they open their wallets, they affect our climate future, but taking positive action has been hard to do. Coke or Pepsi? Big Mac or Whopper? Levi's or Gap?" said Joel Makower, chair and executive editor of Greener World Media, producer of popular Web sites GreenBiz.com and ClimateBiz.com. "The Climate Counts Company Scorecard makes this connection possible by giving consumers the information they need to make climate-conscious decisions." The scorecard, which is available via text message and the Internet, shows that Canon, Nike and Unilever rate the best among the 56 companies scored. Amazon.com, Wendy's, Burger King, Jones Apparel, CBS and Darden Restaurants (owner of Red Lobster and Olive Garden) have a score of zero, while Apple Computer, eBay.com and Levi Strauss are also low flyers on the list. "When we looked at the field, we saw that no one was grading companies on climate from the consumer point of view," said Wood Turner, Climate Counts Project Director. "Most of the recent attention has been on what people and families can do to reduce their own climate footprint, such as buying compact fluorescent light bulbs or energy-efficient appliances. But consumers have even more power. They can motivate companies to take meaningful action to fight global warming. We've created this tool to help people flex their consumer muscle." Related articles Google to be carbon neutral by year end -- 06/20/2007 Google Inc. aims to be carbon neutral by the end of 2007, according to a statement posted on the Official Google Blog. The search giant plans to fight global warming by investing in and using renewable energy sources; reducing energy consumption by maximizing efficiency, and purchasing carbon offsets for the greenhouse gas emissions that it cannot reduce directly. Google, Intel seek greener computers -- 06/13/2007 Google, Intel, and other tech giants announced an energy efficiency drive develop "greener" computers that use 50 percent less power by 2010. The plan, dubbed the Climate Savers Computing Initiative, seeks to reduce emissions of greenhouse gases that contribute to global warming.. Comments? News options SHARE THIS ARTICLE:
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