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(05/04/2010) If your organization receives grants from trusts and foundations, chances are you'll be asked to prove the money is spent effectively. Grant evaluation forms are crisscrossed with language on outputs, outcomes and impacts. But who is asking the philanthropists how effectively they give money away in the first place? Although environmental causes attract only a tiny percentage of overall philanthropic spend, individual grant-making foundations invest substantial sums in rainforest protection. Many philanthropists rate themselves as agents of change, boldly shifting the dial on issues that other sources of funding cannot reach. Philanthropic capital can tackle issues that are too hot for governments and too unprofitable for business, at least as the theory goes. In short, philanthropy has potential to catalyze change that would otherwise not happen. This is a tall order for any funder, particularly those working on complex problems like tropical deforestation, where a number of different approaches compete for support.
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