News articles on cute conservation
Mongabay.com news articles on cute conservation in blog format. Updated regularly.
Cinderella animals: endangered species that could be conservation stars
(04/18/2012) A cursory look at big conservation NGOs might convince the public that the only species in peril are tigers, elephants, and pandas when nothing could be further from the truth. So, why do conservation groups roll out the same flagship species over-and-over again? Simple: it is believed these species bring in donations. A new paper in Conservation Letters examines the success of using flagship species in raising money for larger conservation needs, while also pointing out that conservation groups may be overlooking an important fundraising source: "Cinderella animals."
